Being one of our more complicated as well as successful spots, we wanted to create a BTS to share. The spot was used by Razer to launch their products, the Razer Blade Stealth & Razer Core during CES2016, which eventually garnered numerous awards during the event.
The spot was featured on CGW (Computer GraphicsWorld) magazine describing it as a new wave of product spots and release during the NAB show. The spot was also aired in cinemas all over Singapore during the premiere of X-men Apocalypse. We are very proud of the team that tackled this project with us.
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August 2016
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Client:
Cum. m+d
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Posted by:
Cum. m+d